About Timothy: Timothy is a pharmacist and founder of yourfinancialpharmacist.com. He works full-time as an Associate Professor of Pharmacy Practice and Associate Dean of Workforce Development and Practice Advancement at Northeast Ohio Medical University. After Timothy and his wife paid off $200,000 in non-mortgage debt, he created a successful blog to help other pharmacists with personal finance. His big goal was to write a personal finance book for pharmacists.
How He Used Alex’s Side Hustle Coaching Services: After working with Alex, Timothy was able to set his priorities and focus on completing his book, Seven Figure Pharmacist. He also gained the confidence he needed to successfully promote his book, increased his understanding of social media platforms and developed a strategic marketing plan. Timothy also became more accountable and learned how to challenge himself by thinking critically about his goals and ideas.
Results: Timothy and his co-author, Tim Church, were able to finish writing their book in six months. Timothy gained confidence in his product and is now comfortable selling his book by engaging with his audience using social media. He and his co-author developed a marketing plan that allowed them to sell 800 copies in six weeks.
CHECK OUT THE WEBSITE FOR TIMOTHY’S BOOK TO SEE HIS FINAL PRODUCT.
When Timothy first started writing his book, one of his big challenges was staying focused and prioritizing.
“I had to get through the mental block of getting the writing finished and sorting through my priorities.”
He also needed someone to keep him accountable to the tasks he needed to complete in order to finish his book.
Hear Timothy talk about how Alex helped him to stay focused and complete his book.
After he found his focus, he knew he needed to piece together a marketing and promotion plan that fit his brand and accomplished his goals.
HOW HE DEVELOPED THE RIGHT MARKETING PLAN
Before Timothy started working with Alex, he knew he had great content for his book—he just didn’t feel confident about selling it.
“Six months ago, I never would have felt comfortable jumping on a Facebook live video to engage with my audience with little preparation. Now, I am fine with that.” Hear Timothy’s dramatic shift in mindset as he gained confidence and an understanding of social media platforms.
By working with Alex, he discovered that a grassroots approach to selling and marketing was right for his brand.
MAXIMIZING WHAT WORKS
Before working with Alex, Timothy struggled to determine the true value of the information contained in his book. Now, he feels comfortable holding true to his book’s value and has confidence in what it is really worth.
Based on that value, Alex helped Timothy to develop and refine his marketing approach.
Timothy and his co-author created a website, drove traffic to the site and used Facebook, the blog and speaking engagements to connect with their audience.
“Alex helped me to see the power of that approach and helped me to maximize what worked.”
Hear Timothy discuss the highlights of his coaching experience with Alex.
“DON’T UNDERESTIMATE THE POWER OF A COACH TO KEEP YOU ACCOUNTABLE”
Timothy connected with Alex during weekly meetings and throughout the week to talk through book content and his progress on his “to-do” list. These calls reminded him to stick to his prioritized list of tasks and helped him realign his priorities as needed.
Alex helped Timothy to think critically about his priorities and plans by asking challenging questions—and these questions ultimately trained Timothy to think on his own.
Hear Timothy discuss how Alex was a coach, not just a cheerleader.
THE VALUE OF EXPERIENCE
As a solopreneur, Timothy initially had some reservations about coaching and believed that he could accomplish his goals on his own.
Now, he sees the benefit of Alex’s input, experience and feedback—especially when it came to his marketing plan.
Learning about what worked for Alex—and what didn’t—helped Timothy craft an effective marketing approach.
Hear Timothy describe his coaching experience.
A BETTER END PRODUCT
Because he also works a full-time job, Timothy found that he was often making decisions quickly for efficiency’s sake. Working with Alex helped him to thoroughly vet his decisions and get feedback from trusted sources.
Ultimately, working with Alex helped Timothy to move his idea forward and create a better end product.
Hear Timothy discuss how Alex helped him to create a better end product.
AN ENLIGHTENING EXPERIENCE
Although Timothy had some initial reservations about coaching, he described the experience as “enlightening.”
“I felt like Alex was opening doors to a world I knew nothing about.”
Hear Timothy give his “10 Second Pitch” for Alex’s coaching services.
If you are ready to start or grow your side hustle business and achieve amazing results, contact Alex for a free consultation.
Alex is the Founder of The Happy PharmD. He loves anime, his family, and video games, but not in that order.